Unplugged music is that which does not utilise modern technology in any part of its production or distribution, and P. Thelberge suggests, ‘without electronic technology, popular music in the 21st century is unthinkable’, indicating that if popular music were to be unplugged, then this would limit artist’s distribution, thus turning full circle and arguably not being popular music due to the restricted groups in which it can be played to. However, it can also be argued that music can be unplugged and still remain successful, for example the popularity of acoustic music that exposes the talent of musicians without the support of technology, even this category of music needs the aid of technology in the sense that if it were to be played the masses it would need technological amplification.
To conclude, popular music is in a category of its own that is dependent on technology to exist, yet evidently there is a market for unplugged music that again survives on the exact opposite.
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1 comment:
By its broadest definition even the acoustic instruments that you refer to could themselves be defined as technology.
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